On Wednesday, January 31st, we welcomed wedding professionals from Los Angeles to Santa Barbara’s own wine country for a “mini summit” at Ventura Rental Party Center. This was an encore presentation of our last sold-out Wedding Planner Newcomer Mentorship/PowerLunch Experience, and I was excited to share even more updated information and offer the opportunity for collaboration at the end. As attendees arrived, they were greeted with sparkling bubbly and tablescape inspiration styled and designed by the professional talent at Ventura Rental. As with all our workshops, our signature “Little Black Box” made an appearance, too. Photographer Isabel Gomes from Isabel Lawrence Photography was on hand to capture the story of the afternoon in photos (see below).Read More >>
Continuing the Wedding Planner Mentorship Series is Fireside Wine With a Wedding Planner, an informal “chat workshop”, which will explore in more detail two of the most popular topics from the Wedding Planner Newcomer PowerLunch #1 on October 25th. You spoke and we listened. The top two topics requested for more intense detail from our last workshop were: 1) Deciding What You Will Offer (packages, hourly rates, flat fees, the extent of types of coordination/planning/design) and 2) Marketing & PR for the Independent Contractor & Small Business: Cost-Effective, Powerful Methods (including tune-up tips for current endeavors to capture revenue during this prime booking season, which is now through February)
+PLUS+ Bonus Content: delving into the one factor no form, market research, budget projection or potential client filter questionnaire can do for you with regard to sales & booking new business. We will continue to take a more in-depth look at that #1 Source of Revenue we discussed in our first workshop on October 25th & the factor many miss when building their wedding planning business. Bring your most pressing questions, because this informal chat workshop around the cozy fire allows for some personalized consultation!
What makes this workshop especially unique is the intimate nature and the fact we are reserving a whole section for you – the wedding consultant/professional- to bring your most pressing business and marketing questions for professional consulting from an expert – as well as some of your peers.
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“A Power-Lunch Mentorship Experience”
Third-generation Santa Barbaran, Certified Wedding Professional, and founder of one of the area’s most successful and long-standing event planning companies Kerry Lee (Dickey) Doehr created this workshop in response to the demand of local newcomers seeking authentic and experienced advice from a trusted and experienced professional.
- The unique challenges of Santa Barbara & Ventura Counties on producing events
- Deciding what you will offer– packages, hourly rates, and more
- Contracts– basic inclusions, including suggested terms and conditions
- Marketing & advertising
Review of online and print options
The best course of action for starting outRead More >>